From custom WordPress builds to full-stack SaaS platforms, White Label IQ gives your agency access to a 90+ person development team that works under your brand. We handle the build. You handle the relationship.
What We Build
Four Pillars of Web Development, One Delivery Team
Custom Websites
Pixel-perfect builds from Figma, XD, or Sketch. Fully custom WordPress themes, hand-coded frontends, and bespoke functionality that matches your client’s exact specifications.
Ecommerce Stores
Shopify, WooCommerce, Magento, and BigCommerce. Product catalogs, payment integrations, shipping logic, and conversion-optimized checkout flows — built to sell.
SaaS Applications
Full-stack web applications powered by Laravel and Vue.js. User authentication, role-based dashboards, API integrations, and scalable architecture for products that need to grow.
Templated Sites
Fast-turnaround websites built on proven frameworks for budget-conscious clients. Pre-built structures customized with your client’s branding, content, and functionality requirements.
Our Stack
Development Services Matched to Your Pipeline
From Brief to Launch
A Process Built for Agency Handoffs
Phase 1
Discovery and Scoping
We review your brief, design files, and functional requirements. Anything unclear gets flagged before a single line of code is written. You receive a detailed scope document and timeline within 48 hours.
Phase 2
Architecture and Setup
Environment configuration, repository setup, and technical architecture decisions. For WordPress builds, this includes theme scaffolding and ACF field mapping. For applications, database schema and API structure.
Phase 3
Development Sprint
Your dedicated matrix team builds in focused sprints with daily progress visibility. A project manager on our side coordinates with your account manager, so your client never sees the seams.
Phase 4
QA and Cross-Browser Testing
Every build goes through structured QA — functional testing, responsive checks across breakpoints, cross-browser verification, performance benchmarks, and accessibility validation. We catch issues before your client does.
Phase 5
Launch and Handoff
Deployment to staging for your review, revisions addressed, then production launch. You receive documented code, admin credentials, and a post-launch support window. Clean handoff, no loose ends.
Your Brand, Our Build
White Label Delivery That Fits Your Operations
Every project ships under your agency’s brand. Your clients see your name on the staging environment, your logo on the documentation, and your team in every communication. We operate as an invisible extension of your delivery capacity.
Our project managers work directly with your account managers through your preferred tools—Slack, Basecamp, Asana, email, or scheduled calls. Status updates, milestone reviews, and revision rounds all happen on your schedule, in your workflow. No onboarding friction, no process disruption.
The Difference
Why Agencies Trust Us With Their Web Development
We are not a freelancer marketplace or a dev shop that also takes direct clients. White Label IQ exists exclusively to serve agencies. That focus shapes everything — from how we scope projects to how we communicate during builds.
Dedicated Matrix Teams
Your projects are assigned to a specific matrix — a project manager, developers, and a QA resource who learn your standards, your clients, and your expectations. Consistency compounds over time.
Agency-Grade Timelines
We understand that agency timelines are client timelines. Scoping happens in 48 hours, not two weeks. Development sprints are structured around your delivery commitments, not ours.
Full-Stack Depth
WordPress, Shopify, Laravel, Vue.js, React, WooCommerce, Magento, BigCommerce. One partner covers your entire web development pipeline — no need to manage multiple vendors for different technology stacks.
Transparent Pricing
Detailed quotes broken down by feature and phase. No surprises mid-project, no scope creep charges without approval. You know the cost before you commit, so you can price your client accurately.
Post-Launch Support
Every build includes a post-launch support window for bug fixes and adjustments. For ongoing needs, our maintenance team handles updates, security patches, and performance monitoring under your brand.
Common Questions
Web Development FAQs
Our primary stack includes WordPress (custom themes and plugins), Shopify (including Shopify Plus), WooCommerce, Magento, BigCommerce, Laravel, and Vue.js. WordPress accounts for approximately 90% of our website builds, but we match the platform to the project requirements. If your client needs a custom SaaS application, we build it with Laravel and Vue.js. If they need an enterprise ecommerce store, we work across all major platforms.
You send us the brief and design files. We scope, quote, and build the project entirely under your agency’s brand. Your client never knows we exist. All staging environments, documentation, and communication channels carry your branding. Your account manager works directly with our project manager, and deliverables flow through your standard client approval process.
Scoping and quoting takes 24-48 hours after receiving complete design files and requirements. Build timelines depend on complexity — a templated WordPress site might take 2-3 weeks, a custom WordPress build 4-8 weeks, and a full SaaS application 8-16 weeks. We provide specific timelines in every project scope and structure development in sprints so you have visibility throughout.
Yes. We accept design files from Figma, Adobe XD, Sketch, Photoshop, and InVision. Figma is our preferred format for collaborative workflows, but we are fully equipped to build from any standard design tool. If your designer works in a specific tool, we adapt to their output — not the other way around.
Yes. We offer white-label hosting and ongoing website maintenance as separate services. After launch, we can manage WordPress core updates, plugin updates, security monitoring, uptime monitoring, and performance optimization — all under your brand. This lets you offer retainer-based maintenance packages to your clients without adding internal headcount.
Every project scope includes a defined number of revision rounds. Changes within the original scope are covered. If the client requests features outside the agreed scope, we flag it, provide a cost and timeline estimate for the addition, and only proceed after your approval. No surprise charges, no scope creep without your explicit sign-off.
What is white label web development for agencies?
White label web development is a service model where a development company builds websites and web applications on behalf of a digital agency, under that agency’s brand. The agency’s clients never interact with the development partner directly. White Label IQ provides this service exclusively to US agencies, covering WordPress, Shopify, Laravel, Vue.js, and ecommerce platforms with a team of over 90 developers, designers, and project managers.
How much does white label web development cost?
White label web development pricing varies by project complexity and platform. Templated WordPress websites start at lower price points with 2-3 week timelines, while custom WordPress builds, Shopify stores, and SaaS applications are scoped individually based on functionality, integrations, and design complexity. White Label IQ provides detailed, feature-level quotes within 48 hours of receiving complete design files and requirements.
What platforms do white label web development companies use?
White Label IQ builds on WordPress (custom themes, plugins, Gutenberg, ACF, WooCommerce), Shopify (including Shopify Plus with Liquid templates), Laravel (backend APIs and full-stack applications), Vue.js (reactive frontend interfaces), Magento, and BigCommerce. WordPress accounts for approximately 90% of website builds, with the remaining work split across ecommerce platforms and custom web applications.
How do I outsource web development without my clients knowing?
White label web development partners like White Label IQ handle branding invisibility as a core part of the service. Staging environments carry your agency’s domain, documentation uses your logo, and all project communication flows through your account manager. The development team operates as an extension of your agency — your clients interact only with you, and all deliverables appear to come from your team.
What is the difference between white label and outsourced web development?
Traditional outsourcing often involves direct communication between the client and the development team, with the outsourcing company’s branding visible in the process. White label web development removes all traces of the development partner from the client-facing experience. White Label IQ works exclusively with agencies and never takes direct clients, ensuring there is no conflict of interest and the agency relationship remains fully intact.
Ready to Scale Your Web Development Capacity?
Send us your next project brief. We will scope it, quote it, and show you exactly what working with a dedicated white-label development team looks like.
