If you want to build an e-commerce website, managed e-commerce platforms come to your rescue. However, you have plenty of options at your disposal and choosing from them can become a nightmare as they can look the same from afar. In this blog post, we’ll discuss why Shopify can be an excellent choice for you to build and manage your e-commerce store. Let’s get started!
What is Shopify?
Shopify is an end-to-end e-commerce platform that enables businesses to manage their online store. From building a website to managing orders and inventory, Shopify is a complete e-commerce management platform.
Powering almost 4 million websites globally, Shopify is the largest e-commerce management platform. It is a custom bootstrap website service provider that needs minimal configuration.
If you choose Shopify, you’ll be in great company with leading brands like Anheuser-Busch InBev, Kraft Heinz Co, Whole Foods Market and, Hyatt Hotels—you’re in good company, you won’t be disappointed. Believe us when we say that you won’t be disappointed.
How Much Does Shopify Cost?
The cost must be one of the top decision-making factors when choosing an e-commerce platform, and rightly so.
The basic plan of Shopify starts at $29 per month, and the most advanced one goes up to $299. Once you’ve begun using Shopify, you can upgrade or downgrade your plans based on your needs. You can go to the pricing section of Shopify’s website to see and compare different features and choose the one that fits your requirements.
In addition to the standard subscription fees, you’ll need to pay two other costs: one that Shopify charges on your turnover (from between 0.5% and 2.0%), and the second one for the payment gateway (such as PayPal).
What Advantages Does Shopify Offer?
The proliferation of Shopify among e-commerce store owners is a testament to the many benefits it brings to the table. Let’s look at the seven top advantages you get when you choose Shopify.
1. Quick Set-Up
Many e-commerce businesses want to set up their websites in no time. If you’re one of them, then Shopify will be a boon. It allows you to set up your store quickly and without technical skills. With Shopify by your side, you can have your store set up in hours.
2. Customized Solutions
Shopify presents the user with customization. Customers can customize the experience to match their needs, from setting a theme of the site to integrating a payment gateway. It is an end-to-end service provider that gives almost every business a seamless commerce solution. Simply put, it is easy to set up and use compared to other platforms.
3. Easy Inventory Management
Shopify easily manages inventory tracking, viewing and adjustments. One can also look at the history of past inventory adjustments and track the variants directly from the website.
4. Multiple App Plugins
Shopify offers nearly 4,000 plugins in its app store. Integrating these helps expand websites with new features. It can increase a site’s conversion rate, reduce abandoned baskets and create a seamless user experience.
5. Non-technical Build
Shopify’s primary use case lies in its non-technical approach to its customers. Using a control panel, customers can make edits and customize the site. All the parameters are present under one dashboard, including orders management, product addition and deletion, etc.
From marketing to analysis, everything is easily managed by customers. No prior technological background is required to operate Shopify. One can play around with the user friendly interface and quickly grasp how it works. Simplicity is one of the primary reasons why businesses prefer Shopify.
6. App Accessibility
Shopify also has a mobile app that makes it easy to track products. It’s very handy for making quick alterations and keeping tabs on orders. The platform also allows the activity of team members to be reviewed in real time.
7. Marketing & Search Engine Optimization (SEO)
It’s no surprise that SEO (search engine optimization) plays a crucial role in determining the success of an e-commerce store—nearly half of all product searches begin on Google.
Shopify is optimization friendly and offers advanced SEO functionality to update meta tags, titles and alt tags. In addition, Shopify automatically generates a site map that can be submitted to Google, indexing every page of one’s e-comemerce store.
8. Flexible & Scalable
Whether just starting up or running a multi-million dollar business, Shopify has all the tools to cater to today’s e-commerce requirements as well as the ability to scale in the future. Plus, big brands can even take advantage of Shopify’s expert teams to design and build custom themes and other features.
On a Concluding Note
Shopify has emerged as one of the best e-commerce store development platform down to many advantages that we have seen. It’s not a cost, but an investment that pays off immediately.
From engaging users to increasing ROI, it facilitates a positive outcome at every step of the e-commerce experience.